STEPN GO, who shook up the last bull run with its revolutionary ‘move-to-earn’ platform, has announced a continuation of their collaboration with Adidas.

This latest announcement is the launch of the STEPN GO x Adidas Genesis Sneakers, an exclusive NFT collection.

Latest Adidas x STEPN GO Collab Comes After A Successful First Phase

This marks the second phase of its partnership with Adidas. It follows the successful April 2024 launch of the STEPN x Adidas Genesis Sneakers. The two brands originally stated the ultimate aim of collaborating is to blend fitness and digital fashion in Web3.

Furthermore, the new Genesis collection will be available exclusively via the STEPN GO platform and through a raffle mint on MOOAR, FSL’s NFT marketplace. FSL are the development company behind STEPN GO.

A total of 1000 Genesis Sneakers will be up for grabs at 10,000 GMT (STEPN GO’s native token) per entry. A refund will be provided for those who aren’t successful. The partnership further demonstrates Adidas’ commitment to exploring the future of wearables in the Web3 space. The sports fashion titan has stated that many more exciting projects are slated to follow.

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FSL Co-Founder Speaks On The Monumental Partnership With Adidas

FSL’s co-founder, Yawn Rong, commented on the collaboration. “This next partnership phase with Adidas allows us to further integrate digital collectibles and fitness rewards. We’re thrilled to keep pushing the boundaries of what’s possible in the Web3 lifestyle space,” he said.

STEPN GO continues to build on its previous success as the leader in the move-to-earn space. The platform is set to launch many more exciting features, from now until the end of the year and beyond.

Furthermore, the firm has reiterated its focus on combining fitness and social interaction with blockchain technology.

STEPN GO x Adidas Genesis Sneakers Raffle Details:

Dates: Sept. 25, 8 AM UTC to Sept. 30, 8 AM UTC
996 co-branded Genesis up for grabs*
4 epic designs, with special @altsbyadidas editions
Raffle Mint on @mooarofficial
Ticket price: 10,000 GMT (refunded if not winning)

*4 Genesis Sneakers will be given away on @stepnofficial and @altsbyadidas

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Disclaimer: Crypto is a high-risk asset class. This article is provided for informational purposes and does not constitute investment advice. You could lose all of your capital.

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Alex Ioannou
Alex Ioannou
On-Chain Journalist

Alex is a seasoned cryptocurrency trader and market analyst with over seven years of active experience in the digital asset space. Since entering the markets in 2017, Alex has specialized in identifying emerging "meta" trends and high-volatility narratives. Notably, Alex... Read More

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